What if your B2B e-commerce could really talk to your customers?
B2B customers’ expectations have changed: today they want to handle complex orders with the same immediacy as a personal purchase, while keeping all the specifics of business processes.
In this webinar you’ll discover how to turn your e-commerce into a true digital assistant, able to understand users’ needs and support them at every stage of the buying process.
We’ll show a live demo of a B2B e-shop that goes beyond traditional features, offering a smart, smooth buying experience focused on customer experience.
Agenda
- Welcome & OpeningDynexa Solutions
- AI & Agents: why act nowMatteo Sacco, Microsoft
The time is now: how AI and Agents are transforming business processes and the concrete benefits you can seize today.
- B2B e-commerce: the revolution driven by Artificial IntelligenceMaurizio Marin, Dynexa Solutions
Why e-commerce is now essential in B2B too, and how AI is the real enabler of competitiveness and efficiency.
- Intelligent Commerce in ActionAngelica Cavazza, Umberto Grieco, Dynexa Solutions
- e-Shop Fundamentals: the foundations of a B2B e-commerce integrated with ERP and CRM
- AI Evolution: natural-language search, smart suggestions, assisted reordering and conversational agents for an advanced, proactive experience
- Q&A
The webinar is designed for B2B Managers, Digital Marketing teams, CIOs, IT Managers and Sales Directors.